Friday, June 10, 2011

Green Washing corporate marketing

The results of the following national survey are disappointing and clearly show that corporate green-washing is working well in this country. I hope that folks will personally dig a little deeper then make changes in their own lives. Given that the PNW is a lot more in tune with environmental actions than the majority of the US we have to be careful about assumptions in our own lives and where everyone else is.

This year I am making further inroads on bringing the local Clean Tech discussion to the fore. Stay tuned.

The link will take you to a pdf file showing results for 8 nations, including the US.

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